I read a great articel this morning about The nature of Talent.
Every day we deal with creativity and I agree with this article. Creativity is not a mystery it’s about being to the point, for every piece of work you do and for all the different ways on how to proceed to hit the target. It is not like “light breeze - idea flashes up - finished” it’s hard work ’till you can see the finish line.
The really stimulation and fun part in the whole design process is to see how your ideas grow. And after a long way of working, rejecting and refining your work you can see the result. And at this point you should start smiling - enjoy the moment - take a deep breath - and head over to the next challenge ;)
What do you think?